A website that looks good but sends leads into the CRM with no source cannot tell you what is working. We build and rebuild WordPress sites with tracking in from the start: every form, chat and call carries the page and source behind it into Salesforce, Zoho CRM or Pipedrive.
900+ integrations completed · Salesforce partner · We sign BAAs
How a site tracks a lead
Landing page, referring domain and click IDs stored in a first-party cookie
Form, chat or call picks up that data in hidden fields
Lead created with its first and last click and the converting page
Qualified leads and sales sent back as offline conversions
Tracking added after launch breaks. A new form goes up without the hidden fields, a page moves and the redirect is missed, and leads start arriving with no source.
So we build it in. Every form gets five tracking fields: the first and last landing page, the first and last referring domain, and the converting page. Chats and calls get the same data. Click IDs from Google Ads and Microsoft Ads are kept on the lead, so qualified leads and sales can go back to the ad platforms.
The rest of the build is there to keep the site up and the leads coming: staging before go-live, redirects from every old URL, SSL, backups, security checks, spam protection on forms, and alerts when the site goes down.
What's included
WordPress sites built from a questionnaire about your business, or rebuilt from the site you have, with your content moved over.
Built and checked on a staging site, then switched to your live domain.
A redirect sheet that matches each old URL to its new page, including old domains pointed to the right pages.
Gravity Forms, Jotform or Typeform connected to Salesforce, Zoho CRM or Pipedrive, with a form on every page that needs one and a thank you page after it.
First and last landing page, first and last referring domain, and the converting page on every form, and the same data passed to chat and call tracking.
GCLID and MSCLKID captured on the lead and mapped to the right CRM fields, ready to send back to Google Ads and Microsoft Ads.
Google Tag Manager and GA4 installed, with form fills, chats and calls counted as conversions.
reCAPTCHA v3 on forms and spam keywords blocked, so junk does not land in the CRM.
Moves to new hosting, DNS updates, SSL certificates and domain transfers to Cloudflare.
Automated backups, malware and security checks, plugin errors fixed, and alerts when the site goes down.
Page speed and caching improved, images optimized, and every page checked on mobile.
Location pages, a reviews section with your Google reviews, a 404 page, a cookie notice and an accessibility widget.
Form fills create leads with the tracking fields attached
First and last landing page, referring domain and converting page on every lead
Typeform leads with their source and click IDs
LiveChat chats as Salesforce leads, with their source attached
Calls logged in the CRM with UTM and source data
Form fills, chats and calls counted as GA4 conversions
Qualified leads and sales sent back to Google Ads, Microsoft Ads and Meta
Organic search as a lead source on every lead
Site traffic, conversions and CRM results in one view
Case study: alerts when the site goes down or leads arrive with no source
Free tool: draw how your site, forms and CRM connect
Every system we connect to Salesforce, Zoho CRM and Pipedrive
Book a free call. We look at your site, your forms and how leads reach your CRM today, and give you honest advice on what to build or fix first. No obligation.
The JTS team are extremely knowledgeable when it comes to advertising attribution and maximizing the potential of customer and leads. They know software extremely well, and how all the pieces fit together perfectly. I highly recommend his services to anyone looking to streamline their technology and maximize their sales potential.
I have been thoroughly impressed with the results. JTS team expertise in systems and software integration has given me clear and concise reports, they help me also with generating qualified leads, has been instrumental in driving my business forward. Thank you for everything you have done for my business.
For the past five years, Journeys Through Search has been an incredible marketing company to assist in our PPC, web development and support. Quick responses, vast knowledge and marketing creativity made them such a value add to our organization.
How it works
We look at your current site, your forms, chat and calls, and where your leads go.
A quote for the work we agreed on. You approve before we start.
Pages, forms and tracking built and tested on a staging site, with the redirect sheet ready.
Switched to your live domain, test leads sent through every form, chat and call, and tracking checked in the CRM.
Working with us
US and overnight hours
Our teams cover all hours, so work keeps moving after your day ends.
AI agents in the workflow
We use AI agents in development and content creation, on a HIPAA-compliant Claude Enterprise license, so builds move faster.
900+ integrations completed
We have done this before, and it shows in how we plan and test.
Free call first
Honest advice before any work starts, even if you never hire us.
Yes. We build and rebuild WordPress sites, and work in custom HTML and CSS where a page needs to load faster.
Yes. Every form gets hidden fields for the first and last landing page, the first and last referring domain, and the converting page. Chats and calls get the same data, so every lead in the CRM shows where it came from.
We map every old URL to its new page in a redirect sheet before launch, and submit the new sitemap to Google Search Console and Bing Webmaster Tools. That protects what the old URLs earned. Nobody can promise rankings.
Yes. We move the site, update DNS and SSL, and check that forms and tracking still work after the move.
Yes. Click IDs from Google Ads and Microsoft Ads are captured on the lead, so qualified leads and sales can be sent back as offline conversions.
Salesforce, Zoho CRM and Pipedrive, plus other CRMs whose API allows it.
The first call is free. After it, you get a quote for the work we agreed on, and you approve it before we start.
