Google Ads + Pipedrive integrationGoogle Ads data on every Pipedrive lead and deal
Your deals are tracked in Pipedrive, but the keyword and campaign behind them stay in Google Ads. We put the Google Ads data on every lead and deal, and send the sales your team closes back to Google Ads as offline conversions.
- Keyword, campaign, ad group, device and GCLID on every lead and deal
- Calls, web forms and live chats all carry their Google Ads data
- Sales closed in Pipedrive sent back to Google Ads
900+ integrations completed
- • Keyword, campaign and ad group
- • Landing page
- • Network, device, match type and location
- • Ad ID
- • Closed deals
Deals in Pipedrive, clicks in Google Ads
Without the integration, nobody can tell which keyword produced a deal, and Google Ads never learns which leads closed. Budget follows clicks instead of sales.
What it does
What the Google Ads + Pipedrive integration handles
Google Ads data in Pipedrive
Keyword, campaign, ad group, landing page, network, device, match type, location, GCLID and ad ID stored on each new lead and deal.
Every way people convert
Call Only ads, calls from the website, web forms and live chats all arrive with their keyword and campaign.
Keyword level ROI
See which keywords and campaigns waste budget and which ones produce deals.
Landing pages and campaigns
Compare which landing pages and campaigns bring in more conversions.
Reports in Pipedrive
Google Ads data in Pipedrive reports, with campaign info on qualified and unqualified leads.
Offline conversions sent back
Sales that happen over the phone or by email after the lead is created are sent back to Google Ads.
Try it: connect two systems
Click and drag the blue plug back, then let go to connect Google Ads to Pipedrive.
AimingData that flows
Google Ads + Pipedrive integration: both directions, field by field
- Keyword, campaign and ad group
- Landing page
- Network, device, match type and location
- Ad ID
- GCLIDKept on the lead and deal for offline conversions
- Closed dealsSent back as offline conversions
See your own Google Ads + Pipedrive map
A free call maps your fields and data flow, so you see exactly what the integration would do before anything is built.
Built for real life
Google Ads + Pipedrive integration: the hard parts, already solved
Form leads into Pipedrive
Website forms sent into Pipedrive as leads, with the tracking data attached.
Leads that do not arrive
Leads that fail to reach Pipedrive are tracked down and fixed.
Qualified and unqualified
Reports show campaign info on leads your team qualified and on the ones it did not.
What clients say
The JTS team are extremely knowledgeable when it comes to advertising attribution and maximizing the potential of customer and leads. They know software extremely well, and how all the pieces fit together perfectly. I highly recommend his services to anyone looking to streamline their technology and maximize their sales potential.
I have been thoroughly impressed with the results. JTS team expertise in systems and software integration has given me clear and concise reports, they help me also with generating qualified leads, has been instrumental in driving my business forward. Thank you for everything you have done for my business.
For the past five years, Journeys Through Search has been an incredible marketing company to assist in our PPC, web development and support. Quick responses, vast knowledge and marketing creativity made them such a value add to our organization.
How it works
How the Google Ads + Pipedrive integration goes live
- 1
Free call
We look at how leads come in today and what you need to see, and where.
- 2
Mapping
Which events, fields and sources carry over, agreed before anything is set up.
- 3
Set up and test
Configured and tested with real calls, forms and messages.
- 4
Go live
Running in the background, with support if anything changes.
Working with us
US and overnight hours
Our teams cover all hours, so work keeps moving after your day ends.
AI agents in the workflow
We use AI agents in development and content creation, so builds move faster.
900+ integrations completed
We have done this before, and it shows in how we plan and test.
Free call first
Honest advice before any work starts, even if you never hire us.
Who the Google Ads + Pipedrive integration is for
- Teams running Google Ads with Pipedrive
- Sales teams that want to know which keywords produce deals
- Businesses where the sale happens after the lead comes in
Google Ads + Pipedrive integration FAQ
What Google Ads data ends up in Pipedrive?
Keyword, campaign, ad group, landing page, network, device, match type, location, GCLID and ad ID, on each new lead and deal.
Can closed deals go back to Google Ads?
Yes. With the GCLID stored on the lead, sales closed in Pipedrive can be sent back to Google Ads as offline conversions.
How is it priced?
By project, not by the hour. The first call is free, and you get a project quote after it.